Case Study
PlugOp Delivers Seamless Software Integration With FractalEV Chargers
About PlugOp
PlugOp provides scalable, driver-friendly EV charging software solutions. The company specializes in multifamily charging, with standout features like advanced energy management and built-in tenant payments.
Delivering on a promise: Scalable, cost-efficient software for EV charging
PlugOp is a newcomer to the EV charging software market, but it’s already carving a niche in the multifamily space. The company’s clarity of vision draws an easy contrast with incumbent providers. Since launching in 2022, PlugOp has never chased feature parity. Rather than going broad, they doubled down on advanced energy management — the biggest needle-mover for CPOs who want to remain flexible and cost-efficient. With this, properties can expand their electrical capacity purely through software.
From the start, multifamily dwellings emerged as a critical market for PlugOp. The team built unique features to deliver a seamless tenant experience: app-less authentication, transaction handling, and maintenance monitoring. Unlike other MURB providers, they focus on scenarios with shared chargers. Their primary goal is to eliminate the hassle of communal stations for residents and property managers alike. The path to success lies in providing flexible and future-proof solutions.
Infrastructure limitations and hardware fallibility pose challenges
In the early days, PlugOp faced hurdles in delivering consistent charging experiences. “Historically, most properties would install one or two shared charging stations, leading to a frustrating scheduling process for EV owners,” said Cory Miller, co-founder and CEO of PlugOp. Installing dedicated chargers required sophisticated energy management and a mindset shift for property managers.
Another barrier was the reliability of charging hardware, which proved inconsistent from the start. Hardware sourced overseas often exacerbated these issues. “With overseas providers, we found the lack of remote management and poor customer service led to high maintenance costs and frustrating delays,” explained Miller.
Like many software solutions, PlugOp is hardware-agnostic. Even so, they knew they would need a trusted hardware partner to recommend when asked — one that would provide reliability, remote diagnostics, and seamless OCPP integration.
Balancing hardware reliability and cost efficiency
For PlugOp, the ideal tenant experience meant dedicated chargers, but convincing property managers to invest in more charging units wasn’t always easy. Affordability became a focus in the search for a hardware partner.
The team initially considered budget options, but the drawbacks proved severe. Miller remarked, “You pay for what you get. The hardware was cheaper, but the lack of support, network failures, and communication challenges made it difficult to maintain a reliable experience.” The team found they were spending more on support than the relatively small cost difference in chargers.
After testing multiple providers, the team realized budget solutions couldn’t meet their customers’ needs. They would need to find a partner that mirrored their vision by investing in the features that matter to end users.
Partnering with FractalEV for reliability and scale
PlugOp partnered with FractalEV after performing rigorous integration and reliability tests. FractalEV’s fully OCPP-compliant chargers integrate seamlessly with PlugOp’s platform, allowing property managers to stay agile with their programs over time.
FractalEV’s ability to respond quickly to issues was another deciding factor. “We’ve never had an issue go unresolved for more than three hours. Their proactive maintenance approach means we can rely on them to identify and fix problems before they affect users,” Miller added. PlugOp also appreciated FractalEV’s ability to collaborate on tailored solutions, enhancing the overall client experience.
Boosting efficiency and client satisfaction with FractalEV
Since implementing FractalEV chargers, PlugOp has significantly improved operational efficiency and customer satisfaction. By leveraging FractalEV’s remote management features, PlugOp reduced the need for on-site visits and minimized downtime, resulting in a smoother and more reliable charging experience for residents.
Miller highlighted the seamless user experience as a key win: “Our assigned charging stations, powered by FractalEV hardware, allow residents to plug in, charge, and go. The user experience is simple, hassle-free, and tailored to each EV owner.”
For property managers, the return on investment from the PlugOp and FractalEV partnership quickly became evident. While FractalEV is not in the budget category, owners were surprised at how reasonable it was to step up to a premium solution. The overall cost became more manageable when combined with the infrastructure savings provided by PlugOp’s AI-powered energy management. This combination of reliable hardware and smart energy management made it easier for clients to scale their EV charging programs without concerns about long-term operational challenges. Quickly, initial concerns around pricing became less relevant.
Future-proofing EV charging with PlugOp and FractalEV
PlugOp’s partnership with FractalEV has enabled the company to overcome critical barriers and provide a future-proof, scalable EV charging solution for multi-family properties. By combining FractalEV’s reliable hardware with PlugOp’s advanced software, the collaboration has resulted in greater customer satisfaction, reduced maintenance needs, and improved uptime.
MURB EV CHARGING STATIONS
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